Social Media Week - Toronto

You ever get the feeling that the social media "

Meet and engage other Real Estate Technology Enthusiasts at the Duke of Westminster Pub. The Duke offers great food and plenty of drinks!! Grab some food and support our gracious host. Parched?? Cash bar will be available. Be sure to grab something and support the Duke.
http://torontorealestatemusing.com/

A panel discussion hosted by (and featuring as a panelist) Globe Communities Editor Mathew Ingram, looking at how traditional media is (or isn't) embracing social media. The panel will include Andrew Coyne, blogger/columnist at Maclean's, and Shirley Brady, former social-media editor, BusinessWeek, and will be moderated by socio-political blogger, David Eaves (davideaves.ca).

Michael Jones and Michael Cayley to provide the group with an overview of their experiences while using wikis and other forms of social media in educational setting. Michael Jones is Program Co-Ordinator for U of T's Communications Culture and Information Technology Program at Sheridan and a U of T, Information PhD candidate. Michael Cayley developed Social Capital Value Add as his MBA thesis (a method to link social media to corporate valuation), designed and teaches the post graduate level course in social media for Humber's Public Relations Program. The Michaels will each give short presentations, highlighting their approaches, the platforms that they used and learning that might be useful for you. By now you all know that there is a social media revolution happening. Beginning this year in the United States, Gen Y outnumbers Baby Boomers. We will try to give you new insights to thrive in this era.

As the world tried to understand and help Haiti in the aftermath of its 7.0 earthquake, social media became a tool of mobilization and misinformation. A plane of medical supplies diverted from the Port-au-Prince was allowed to land after the US Air Force was inundated by complaints via twitter. Yet retweets of a hoax that American Airlines had offered to fly doctors down to Haiti for free took days to be discounted. How can we, from NGOs to people concerned, navigate such a fast-moving stream of information?
http://socialinnovation.ca/contact

2009 was the year of "What is Twitter?" and "Yes, I have a Facebook fanpage" but going forward, what are we getting into? This session will cover a variety of topics, including overused acronyms like: - ROI? How companies are planning to actually justify social media, instead of just "being there" - FTC? Do the new guidelines come in to play for Twitter/Facebook/Blogs, especially for Canadian companies - TMI? Location based social media, like FourSquare. Is it more than just approved stalking?